Communications Associate,
Kabul, Afghanistan
World Bank
Closing date: Tuesday, 15 May 2018
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• The incumbent will help to develop, execute, and monitor the impact of routine- to medium-profile communications strategies and campaigns.
• Design, write, produce and disseminate often complex communications products (e.g., project result stories, media packets, news releases, brochures, Q&As, PowerPoint presentations, web features, briefing notes, etc.) that are strategic and consistently on-message about the Bank, its policies and operations.
• Make proper utilization of digital communication platforms including social media and new media channels through producing multimedia pieces, blogs and web stories, social media posts to promote results of Bank operations and support public discussion on the development agenda.
• Help to maintain and update the Country Office external web site.
• Help to promote and manage the social media channels of the World Bank, Kabul Office.
• Liaises and maintains relationships with certain key internal and/or external (e.g., the media, civil society, academia, businesses, local government agencies, national assembly etc.) constituencies to identify opportunities for possible strategic partnerships and to strengthen the Bank's overall effectiveness and image.
• Responds to routine and non-routine inquiries about the Bank from all constituencies to enhance two-way communications and dialogue with key audiences, presenting complex information on sometimes difficult issues. This may include giving oral presentations to small- to medium-sized target groups within and/or outside the Bank that have a general interest in Bank activities.
• Support the Senior External Affairs Officer to oversee planning and coordinate scheduling, logistics and briefings for sometimes large communications activities and events (e.g. VIP visits, press conferences, seminars, media visit, etc.)
• Develop and implement a dissemination outreach strategy within the country, including materials and activities to publicize the World Bank’s open data initiatives, and others.